When the folks over at Volley Australia dreamt up their 2016 #Grassroots campaign,Watch Genie in a String Bikini (2006) it's likely they were mostly just trying to sell shoes.
But according to Wendy Francis, a prominent member of the Australian Christian Lobby, they had something much more insidious on their mind: A bit of good ol' fashioned rooting. That's "doing the sex" in Australian speak.
Naturally, Twitter's response to the Helen Lovejoy-style concerns over a campaign "all about rooting" was swift.
SEE ALSO: Manny Gutierrez becomes Maybelline's first male campaign faceWhile it's not clear which images in particular Francis was responding to, some have guessed the staunchly anti-marriage equality campaigner might be taking issue with the campaign's inclusion of non-heteronormative affection.
This Tweet is currently unavailable. It might be loading or has been removed.
As Samuel Leighton-Dore, one of the campaign's models, told Mashable via Messenger, "I'm not sure she's offended by the images so much as what they seem to represent, which is freedom, sexuality, and ... footwear."
This Tweet is currently unavailable. It might be loading or has been removed.
Leighton-Dore's sentiment was backed up by Volley's, who told Mashablevia Messenger:
"Francis' tweet is the exact depiction of what is wrong in the world and we thought it was necessary, being such an iconic Australian brand, to stand up for others and for what we believe should be normal in this age. We should be celebrating love in all its beauty, not shunning it."
Evidently both Leighton-Dore and Volley's believe shocked responses like Francis' will soon be a thing of the past.
"I think when recognisably Australian brands start to embrace diversity and sexuality in their branding, it's a sign that organisations like ACL are fighting the tide," Leighton-Dore said.
Meanwhile, Twitter is having a grand time taking Joy to task, particularly focusing on her use of the phrase "all about rooting."
This Tweet is currently unavailable. It might be loading or has been removed.
This Tweet is currently unavailable. It might be loading or has been removed.
This Tweet is currently unavailable. It might be loading or has been removed.
This Tweet is currently unavailable. It might be loading or has been removed.
This Tweet is currently unavailable. It might be loading or has been removed.
This Tweet is currently unavailable. It might be loading or has been removed.
Root on, Twitter. Root on.
UPDATE: Jan. 18, 2017, 10:26 a.m. AEDT Volley's comment added.
Topics X/Twitter
Keeping Hope Alive
The Morning News Roundup for April 1, 2014
What We’re Loving: Strokes, Sex Appeal, Splenetic Surfers by The Paris Review
Give a Warm Welcome to Our Newest Issue by Dan Piepenbring
Dell S3422DWG Gaming Monitor deal: save $100 at Amazon
Sadie Stein on Smiling at Strangers in Public
Bull City Redux by Nicole Rudick
What We’re Loving: Dead Poets, Dead Magazines, Dead Zoo Gang
How to Easily Make iPhone Ringtones Using Only iTunes
Barry Hannah on Flannery O’Connor, who was born today in 1925.
Trump signs AI education order to train K
The Morning News Roundup for March 27, 2014
The Morning News Roundup for March 27, 2014
Recapping Dante: Canto 24, or Serpent, Ashes, Rinse, Repeat
Things Intel Needs to Fix
Read Zadie Smith’s Story from Our Spring Issue
Immune System by Dan Piepenbring
Sadie Stein on the Comic Song “The Cat Came Back”
Your 'wrong person' texts may be linked to Myanmar warlord
What We’re Loving: Communism, Climates, Cats
Drake and Jennifer Lopez had their own prom and totally kissedViking bones and DNA will decay quickly as Greenland thawsThe bare minimum you need to do to be healthy in 2017Zoom lets a website turn on your Mac's camera without permissionHyundai Sonata gets a selfInstagram rolls out new antiThe harrowing tale of Ryan Seacrest getting stuck in a Times Square elevatorGoogle is testing a Play/Pause button for Chrome's toolbarViking bones and DNA will decay quickly as Greenland thaws'Stranger Things' Season 3 character becomes the purest memeThe first 'Lion King' reactions are here and everyone's going wild for this 1 thingFederal appeals court rules Trump can't block people on TwitterBeyoncé drops new single from 'The Lion King' and just give her the Oscar alreadyInstagram rolls out new antiThis 'Stranger Things 4' theory is sort of mindGoogle adds a play button to ChromeThe best Snapchat filter for you based on your astrological signHow 'SpiderRichard Branson's Virgin Galactic is going publicAriana Grande sets sexist trolls ablaze with 5 fire tweets Apple delays HomePod release until after holiday season The end credits scenes of 'Justice League': What they mean The best advice to read if you're struggling to quit a job you hate Walmart plans to test Tesla's brand new electric semi The OnePlus 5T costs half as much as a Note 8 and has a bigger screen Security researchers found some glaring Amazon Key vulnerabilities Man documented his bizarre attempt to consume 82 Chick A 'Transparent' star has accused Jeffrey Tambor of sexual harassment The Justin Bieber/Selena Gomez reunion is really happening Tesla Semi truck launch: What to expect and why it matters Crazy Baby's $99 Air Nano wireless earbuds challenge Apple's AirPods 'Jane the Virgin' recap: Who killed Anezka? Tesla has new megachargers for its Semi trucks It’s not you... except when it is: A guide to getting promoted 'Star Wars: Battlefront II' brings funny fan service in Cloud City EA denies accusations that 'Star Wars Battlefront II' loot boxes are a form of gambling New video shows a special view of a meteor from space Selfie tourism is killing these incredibly cute creatures SNES Classic outsells PS4 and Xbox One for the second month in a row Leonardo da Vinci painting smashes record for most expensive artwork sold at auction
2.2794s , 8225.046875 kb
Copyright © 2025 Powered by 【Watch Genie in a String Bikini (2006)】,Wisdom Convergence Information Network